TRAINING & SKILLS

Marketing & Management

• Marketing Management by Alok R. Saboo

• Digital & Social Media Marketing by Denish Shah

• Data-driven Marketing by Denish Shah

• Customer Relationship Management by V. Kumar

• Product & Brand Management by V. Kumar

• Marketing Strategy by Denish Shah

• Consumer Behavior by Morgan Ward and Ryan Hamilton

• Marketing Models by David Schweidel 

• Marketing Analytics Models by Ramakrishnan

• Theory Construction by Ajay K. Kohli

Methods

• Design of Experiments by Mark Keil

• Econometrics I by Rusty Tchernis

• Regression Analysis by Yi Zhao

• Multiple Indicator Models by Edward Rigdon

• Multivariate Data Analysis I by Songqi Liu

• Multivariate Data Analysis II by Songqi Liu

• Research Methods with Analytics by Houping Xiao

• Data Mining by Liang Peng

• Text Analytics by Charlotte Alexander (audited)

• Bayesian Seminar by Yi Zhao (audited)

• Qualitative Research Methods by Leigh Ann Liu (partially audited)

• Statistical Software: R, Python, SPSS, MPlus, SAS

• General Tools: Microsoft Office 365 (Excel, PowerPoint, Project, Word, SharePoint)

•  Visualization Tools: PowerBi, Tableau

• English

• Portuguese

• Spanish (Native)